Z Zegna guest designer at Pitti Uomo 86

The launch of the new Z Zegna collection, designed by a creative workshop under the guidance of Murray Scallon e Paul Surridge, special event will be the 86th edition of the menswear Pitti Immagine manthe: performance show that will be staged at the Stazione Leopolda in the evening of Thursday, 19 June.
“We are very pleased - Says Gaetano Marzotto, President of Pitti Immagine – that a major international player in men's fashion is what is Zegna menswear guest designer for the next Pitti Uomo, and that Florence has chosen to present the new creative course and the new stylistic identity of the Z Zegna”.
States Gildo Zegna, Group CEO: "Zegna is developing a new business segment, aimed at meeting a male market evolving and characterized by increasingly specific needs and targeted. The new Z Zegna will focus its efforts from season to season on the launch of the individual product categories. Dal ready to wear agli accessori, i designer di questo workshop creativo, fielding the best know-how and the 'experience Zegna to influence a classical idea of ​​futuristic style with content and gain a strong position in the accessible luxury segment.”
The launch of the new concept of Z Zegna store is scheduled for Spring Summer 2015 with various openings in major international locations.
The new collection Z Zegna will be available at select retailers and exclusive department store, as well as in the main Ermenegildo Zegna boutique and Zegna.com.