In collaboration with Russian Fashion Council and after the presence of SUPER #OpenRussianFashion, the Guest Nation This year will be the Russia.
Within Pitti W, staged the women's collections of a selection of talented fashion designers Russian, in addition to the menswear collections of other names from Russia participating in Pitti Uomo in the various sections of the hall.
Trademarks womenswear: Alena Akhmadullina, Cap America, MY:R, Galetsky, Liza Odinokikh, Lovelies by LT, Saint Tokyo, Sorry I Am Not; menswear: 075, Infundibulum and Leonid Alexeev.
Their presence in this edition will be celebrated by a cocktail reserved for press and buyers, Tuesday 14 January at 12,30 all’Arena Strozzi.
Here are the protagonists of Guest Nation per il womenswear
Alena Akhmadullina
Technology and graduated from the Design Academy in St. Petersburg, Alena Akhmadullina creates its brand in 2001, establishing itself in a few years as one of the leading designers of womenswear Russian. Her collections are inspired by the traditional fairy tales, with the idea to give a magic touch to everyday dressing. Signature brand, the silhouette and unique prints, that make his creations appreciated by celebrities like Eva Green and Naomi Campbell.
www.alenaakhmadullina.com
Cap America
With a degree from the Moscow State University of Arts and Industry and professional experiences from Ermanno Scervino, Olga Shurigina, already winner of the British Council's Young Creative enterpreneurs, creates in 2013 Cap America, presented in London the following year. His collections look at the world of art and photography and are characterized by a linear minimalist sculptural traits. With a whispered femininity play of shapes and unusual proportions.
www.capamericastudio.com
My:r
Diplomata alla British Higher School of Art And Design di Mosca, the young designer Svetlana Salnikova founded Fy:r, drawing inspiration from his collection of diploma "The Daily Circus". A game of forms and print that recalls a world of circus performers of yesteryear. Due to the success of the second collection, presented at the Fashion Week in Moscow in October 2014, the brand has been included in Freshblood project, platform dedicated to emerging talents Russians. An experiment with forms and materials that reworks the classic style in contemporary key, with prints and unique colors.
Galetsky Moscow
Founded in St. Petersburg in 2011 by designer Anton Galetsky – a diploma to Omsk Design School and the Institute Marangoni in London, and different professional experiences with leading Russian designers and L'Officiel Russia - Moscow Galetsky is distinguished collections from the soul urban rock and the attitude edgy and contemporary hyper, addressing a target of young women from 20 to 35 age. His creations were presented at Aurora Fashion Week and the Mercedes-Benz Fashion Week in Moscow.
Liza Odinokikh
With a degree in Technology and Design University of St. Petersburg and a specialization at NABA in Milan, the young Liza Odinokikh creates the eponymous brand in 2012, becoming one of the leading designers of the Aurora Fashion Week Russia. For his creations, Odinokikh is inspired by young fashionistas style and cosmopolitan urban: a ready-to-wear contemporary textures and where different materials meet the tradition of embroidery and color prints and exalt hyper feminine cut. www.liza.odinokikh.com
Lovelies by LT
Unique pieces made by hand, are collections of jewelry signed Lovelies by LT, brand founded in 2011 by Russian designer Ludmila Tregub. Necklace, shocks, earrings and bracelets with a vintage are declined in key highly contemporary thanks to the use of semi-precious stones from the cuts multifaceted, mixed with resin crystals and ultra bright colors and eye catching.
Saint Tokyo
The Oriental aesthetic meets West in the collections of Saint Tokyo, brand created in 2012 by Russian designer Yuri Pitenin – graduate of the University of Technology and Design in St. Petersburg - a childhood in Tokyo. Its minimalist creations are the result of the merger of two ways, apparently antipodes, of conceiving the aesthetics of the body. On the one hand, deconstruction almost sculptural forms and every design element, typical of avant-garde Japanese, the other, the declination of clothing to the female body, typical western style.
Sorry I’m Not
Art and religion are the sources of inspiration of Sorry I'm Not, streetwear brand created in 2013 and designed by Nikita Moiseenko, a Bachelor of Arts from the State University of St. Petersburg. Stilistica distinctive figure, sweatshirts and t-shirts in cotton through original prints interpret international artworks, between expressionism, street art e cultura pop, using contemporary language and easily understood. Each collection is a capsule of unique or limited edition products.
... And for menswear:
075
A total fusion of art and fashion style of the garments strongly intimate: This poster fashion brand Russian 075. An ideal of menswear that does not follow trends or pre-established models and that is declined, Also on the catwalk, by strong performance of artistic experimentation. 075 is a concept of contemporary minimalism sensitive and restless able to be successful, as at the recent Mercedes-Benz Fashion Week in Moscow.
Anterior
Diplomato in Fashion Design alla British Highers School of Art & Design of Moscow and after professional experiences in fashion since the early 2000, the designer Ilya Varegin creates Infundibulum. A brand based in Moscow inspired minimalist intensity of Yohji Yamamoto and the study of uniforms and clothing of the early '900. His creations are characterized by an essential functionality. Urban soul, where black prevails exalting next to light colors and dusty, as last collection "Dust".
Leonid Alexeev
Graduated from Central Saint Martins, Leonid Alexeev launches in 2002 the eponymous menswear brand, helping him in 2007 the women's line. Its collections juxtapose contemporary spirit and elegance: natural materials such as silk, wool and cotton become the favorite instrument for experimentation by tailoring almost theatrical. Stationed in St. Petersburg, Leonid Alexeev is now a permanent fixture in the calendar of the Aurora Fashion Week, Mercedes Benz Fashion Week in Moscow and boasts international presentations in Milan and Rome.
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