Bric’s, that already for some time choosing as location the city of Milan, He builds his new iconic image, in the middle of the finest passage meneghino: the Galleria Vittorio Emanuele.
The image, the harmonious geometry, It has as protagonists young faces, cosmopoliti, contemporary. The human figure dominates a mighty pyramid of the creation of several suitcases and travel articles
Bric's collections, all signage collections, in which well you recognize the soul of the brand. protagonists, in fact, are the best-selling collections Bellagio, Life e Life Pelle tinting the impressive composition with shades of
cream, tobacco, olive green, that are mixed, merge and as a well-tuned instrument recount
and evoke the Heritage brand, in his unique and unmistakable style.
The mood of the country is ethereal but real vision, fragile but impressive, soft but architectural: the originality of the new image Bric's feeds on surprising and unusual contrasts, that make the extraordinary and evocative creation, ideal to elevate the brand essence.
At the left of this series of ethereal images, the campaign is completed with a series of shots still life, where from Bric's luggage and appear live in their natural habitat: hospitality. The chosen location is where the casual and informal atmosphere of a boutique design hotel in the heart of the city, a stone's throw from the "Living in Milan": Room Mate Giulia, Designed by designer Patricia Urquiola. The discreet interior and welcoming environments, The sophisticated color combinations and refined and high design objects highlight the neutral tones and
natural refined products Bric's.
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